I believe that the traditional supply/demand model doesn’t work for the health care industry.

When emergencies strike, you can’t just shop around for the cheapest hospital. In many cases, you got only a matter of minutes to survive. Only the closest hospital will suffice. Likewise, when you do have the opportunity to choose a hospital for an upcoming surgery, do you find the cheapest one? Nope. We insist on the best… the one with the most up-to-date equipment.

This is why the insurance model is particularly suited to complete the task. Insurance companies make a living squeezing the cost of health care down.

I would love to see a better option. If we could somehow work supply and demand into health care or create an efficient and easily accessible way to cost compare options, we would see costs plummet. Until then, we are stuck with rising prices while hospitals and health care providers attempt to “impress” with modern conviences like fully automatic urinals.